Cipla's New Television Commercial

With the second leg of #BerokZindagi having officially kicked off, the new TVC that Cipla recently launched on the 14th of December 2019 perfectly encapsulated the theme for this phase of the campaign.

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3 Myths About Inhalers That Just Aren't True

Did you know that inhalers aren't addictive? Yes, you heard that right! Asthma is a condition that all of us are familiar with. 

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Here's Why You Should Always Pick Inhalers Over Oral Medication

 

Did you know that inhalers have proven to be a better treatment option as compared to oral medication? From the delivery method to the intensity of the dose, inhalation therapy has proven to be far more superior when treating asthma. 

 

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Asthma for Non-Asthmatics

 

When you hear the word asthma, what is the first thing that comes to mind? Inhalers? The latest movies?

 

Asthma is one word that is known to people all over the world but the details of the condition usually remain hidden from the general public. Did you know that asthma is a condition that affects more than 3.5 crore individuals in India alone? With the second leg of #BerokZindagi being kicked off, we realized that it was time to bring non-asthmatics into the fold and educate them about the nitty-gritties of the condition.

 

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The Ideal Daily Routine for Someone Suffering from COPD

 

Chronic Obstructive Pulmonary Disease or COPD is an umbrella term which is used to cover a number of respiratory diseases. COPD affects the lungs which lead to the individual finding it difficult to breathe.

It mainly comprises of three conditions:

1. Emphysema

2. Chronic Bronchitis

As per the latest Global Burden of Disease study, there is an estimated average of 55 million individuals in India who are currently suffering from COPD.

 

What Are The Causes of COPD?    

 

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Try These Exercises If You Suffer From COPD

 

A common misconception that people have about Chronic Obstructive Pulmonary Disorder or COPD is that once experienced, the disease renders the person unable to perform physical activity. However, this is simply not true. Aerobic and cardiovascular exercises do go a long way in improving common symptoms of COPD such as shortness of breath.

 

People who tend to neglect physical activity due to their COPD usually suffer from a drop in muscle mass and cardiovascular function. Due to this, they find it difficult to breathe when completing even the simplest activity.

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Steps to prevent COPD

 

Chronic Obstructive Pulmonary Disease or COPD is an incurable respiratory disease caused due to exposure to noxious particles and leads to airflow obstruction and irreversible damage to airways. By going through the right treatment, it can definitely be managed.

 

What Does COPD Include?

 

COPD mainly constitutes of two common conditions:

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FB Live Interview with Dr. Jagdish Chinnappa, Dr. Raja Dhar, Priyadarshini Chatterjee and Hetal Kamdar

 

One of the most alarming asthma facts is that more than 37 million Indians suffer from it.

 

After achieving our goal of creating awareness about asthma with the first phase of our campaign, we at Cipla recently launched the second phase of our #BerokZindagi campaign with the core message being "Asthma ke liye, #InhalerHainSahi".

 

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Can Kids Outgrow Asthma?

 

Asthma is a chronic inflammatory disease in which the airways become sensitive to allergens or irritants. When the airways are exposed to such substances, the lining of the air passages become swollen and inflamed. In addition, the muscles around the airways tighten and there is an increase in mucus production in the lining. These factors narrow the passage of air in and out of the lungs and cause an obstruction in breathing.

 

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What is Bronchial Asthma?

How to identify and deal with bronchial asthma

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Top 10 Mistakes To Avoid While Using Inhalers

An improper use of inhalers can lead to dangerous consequences. Read on to know the 10 common mistakes to avoid while using inhalers.

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Difference Between Asthma And COPD

Both asthma and chronic obstructive pulmonary disease (COPD) share similar characteristics, but they're not the same conditions. Read on to know the difference between Asthma And COPD in detail.

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Your Asthma Checklist When You Leave Home

Read on to know the best precautionary measures for asthma when leaving home

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Why Inhalers Are The Best Treatment For Asthma

Inhalers are the best treatment for asthma because it reaches the lung directly and causes minimal side effects. Read the below article to know more about it.

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Hay fever: Causes, Symptoms, Treatment

Hay fever is an allergic reaction to environmental allergens. Read on to know more about the common triggers that can worsen this condition and the treatment required to manage hay fever.

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Best exercises for asthma

Having Asthma shouldn't prevent you from staying active. There are beneficial exercises that people with asthma can participate in. Read on to know more.

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How to Take Care of Asthma During Diwali

Diwali causes lots of pollution which could be hazardous for those suffering from asthma. Here's a list of few things which you can do to ensure you keep your asthma in control.

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FB Live Interview with Dr. Jaideep Gogtay

The interview hosted by Rajdeep Sardesai with Dr. Jaideep Gogtay, Senior Vice President at Cipla Ltd on the 26th of October, 2018, answers all your asthma related queries.

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Tips To Control Asthma During Winter

The winter season comes with its own set of problems for asthmatics. Learn how you could prevent a winter asthma attack and live a normal life.

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Causes and Risk Factors of COPD

COPD is caused by a number of reasons - smoking, pollution, exposure to chemical fumes and toxic substances being the most common. Read on to know more about the risk factors of COPD.

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How Air Pollution Leads To Asthma

It’s time to put on your anti-pollution masks if you reside in Delhi, Patna, Gwalior or Raipur.

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Causes Of Asthma You Must Be Aware Of

Asthma is a condition in which your airways swell and produce extra mucus. While the causes can vary from person to person, here are some common causes of asthma you must be aware of.

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